Sojern and Xcaliber announce collaboration


Sojern collaborationSojern, the main journey advertising and marketing platform, and Xcaliber, a direct reserving platform providing cloud-based options for accommodations, as we speak introduced a brand new collaboration to collectively drive direct bookings and bolster income for Asia-Pacific hoteliers. 

“Targeted on journey from day one, our dedication to producing extra direct relationships whereas driving on-line bookings is stronger than ever,” stated Lina Ang, Managing Director, APAC, Sojern. “Sojern’s new partnership with Xcaliber, the most recent with a homegrown accomplice within the area, means collectively we are able to utilise our respective strengths to supply strategic advertising and marketing options to regional hoteliers. 2023 is the primary yr in APAC with no journey restrictions, so our partnership comes at a time of renewed optimism for the journey trade”.

With reports stating that Asia-Pacific’s journey trade may very well be the primary to get better by 2023 this yr can be pivotal for the hospitality trade. In an more and more aggressive digital panorama Sojern and XCaliber have partnered to play to one another’s strengths. Sojern’s digital advertising and marketing experience permits hoteliers to achieve, have interaction and convert travellers alongside each stage of their planning and reserving journey. Xcaliber provides modern cloud base options that assist greater than 1,000 accommodations in South East Asia to maximise income by accommodations manufacturers web sites.

“A trusted resort accomplice since 2009 providing options corresponding to reserving engine, cost gateway, web site growth, digital advertising and marketing, property administration system and ecommerce administration, we pleasure ourselves on including worth to accommodations and their company. With Sojern’s trade experience and mutual give attention to driving direct bookings for hoteliers we’re delighted to announce this new partnership,” stated Pipat Amonrungmetham, CEO & Founding father of Xcaliber. “After a difficult few years for the trade this strategic collaboration will permit us to strengthen our price provides for accommodations.”

All through its 15 years, Sojern’s unwavering give attention to journey has elevated its resilience and reaffirmed its imaginative and prescient to grow to be the #1 journey advertising and marketing platform. Sojern was additionally not too long ago ranked amongst the highest Digital Advertising and marketing Companies globally within the 2023 HotelTechAwards. Headquartered in Thailand, Xcaliber additionally operates in Malaysia, Vietnam, Philippines, Indonesia and Laos with native consultants.

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