2023 Australian Tourism Alternate opens on the Gold Coast


The 43rd version of Tourism Australia’s largest annual commerce occasion, the Australian Tourism Alternate 2023 (ATE23), has formally opened onAustralian Tourism the Gold Coast with round 2,300 delegates anticipated to participate within the occasion on the Gold Coast Conference and Exhibition Centre.

This 12 months ATE has returned to its conventional format for the primary time since 2019, with 4 days of appointments. The tourism journey present has taken place in a condensed hybrid format over the previous two years.

Tourism Australia Managing Director Phillipa Harrison stated the primary full ATE in years is a vital milestone for the Australian tourism trade because it continues to rebuild off the again of probably the most difficult few years in its historical past.

“Worldwide travellers are returning to our shores however the competitors for the worldwide tourism greenback is now higher than ever earlier than which is why business-to-business occasions, akin to ATE, are so necessary,” Ms Harrison stated.

“ATE brings collectively tourism companies, tourism wholesalers and retailers from all over the world for 4 days of appointments in addition to networking occasions, whereas our worldwide consumers get the possibility to expertise our world class tourism choices first hand.”

“The delegates go to from greater than 30 nations and we all know as soon as they’ve seen what Australia has to supply for themselves they are going to be nicely positioned to inform travellers why Australia is the perfect place on the earth for his or her subsequent vacation.”

Tourism and Occasions Queensland CEO Patricia O’Callaghan stated the entire state was able to welcome ATE delegates in what’s one other necessary step ahead in our worldwide restoration.

“ATE is our main alternative to place Queensland in entrance of essential worldwide commerce and media companions and we have now an unbelievable program lined up.

“The trade has continued to speculate while borders have been closed and in consequence we have now opened to the world with billions of {dollars} of latest infrastructure, merchandise and experiences which were accomplished or beneath development throughout the State.

“There’s robust enthusiasm for this occasion in Queensland and for these companions to reach and see firsthand our world-class tourism experiences.

“Queensland will deliver the most important contingent of tourism companies of any state and we look ahead to the chance to reconnect with these necessary companions.

“Our complete familiarisation program may also present first-hand why Queensland is a bucket listing vacation spot with almost 500 folks from greater than 30 nations exploring every little thing from the reef to the rainforest, the ocean to the Outback and naturally our iconic seashores.

“Rebuilding Queensland’s $6 billion worldwide market is essential to the way forward for tourism for this nation.

“We welcome the two,300 delegates to the Gold Coast and to Queensland and know they are going to go away with robust enterprise partnerships and memorable moments shared exploring our state.”

Vacation spot Gold Coast Interim CEO Karen Bolinger stated the Gold Coast has remodeled lately into one of many nation’s most vibrant locations.

“We wish the Gold Coast to be one of the fascinating locations internationally and ATE offers us a unprecedented alternative to place ourselves as Asia-Pacific’s most dynamic and revolutionary vacation and enterprise occasions vacation spot,” Ms Bolinger stated.

“ATE can be our time to actually shine and showcase to the world a rejuvenated Gold Coast as delegates expertise first-hand each flavour of our metropolis that we take pleasure in each single day.

“The Gold Coast boasts golden seashores which is residence to the world’s first floating underwater reef, unspoiled waterfalls and mountaineering trails by way of World Heritage listed rainforest and funky city coastal precincts, all inside a 45-minute radius.”

ATE23 will run from 30 April to 4 Might 2023, with round 2,300 delegates from 30 nations. The delegates embrace round 650 worldwide consumers and 80 worldwide media who may also have the chance to take part in pre and submit occasion familiarisations.

ATE23 is delivered by Tourism Australia in partnership with Tourism and Occasions Queensland and supported by Vacation spot Gold Coast. 

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