Rachelle Peterson joined DAZN as SVP International Industrial Distribution


Dazn, the worldwide sports activities streaming service, as we speak introduced that Rachelle Peterson has joined the corporate from CNN Worldwide atRachelle Peterson Warner Bros. Discovery, the place she managed the corporate’s B2B distribution enterprise, guaranteeing linear and digital supply of programming to the hospitality, journey and different business sectors. Rachelle has additionally beforehand labored in an analogous function at Sky.

Pete Oliver, Chief Advertising and marketing Officer, Dazn, stated, “We’re excited to welcome Rachelle to Dazn at this significant stage of our improvement into changing into the worldwide vacation spot platform for sports activities followers. A part of this journey is guaranteeing we maximise B2B alternatives from a digital and linear perspective.

“There are enormous alternatives on this space, and Rachelle’s intensive expertise in business distribution will assist take Dazn into resorts, airports, transport, and licensed premises, delivering better attain and revenues.”

Rachelle Peterson, SVP International Industrial Distribution, Dazn, stated, “I’m thrilled to becoming a member of Dazn at such an fascinating and thrilling time. Their progress as an organization has been phenomenal, and the premium sports activities rights relationships they’ve all over the world are second to none. Industrial distribution is a large alternative for Dazn, particularly with the standard of their native and world content material.”

Dazn is a number one sports activities streaming service in Italy, Spain, Germany, Belgium, Portugal, Japan, Taiwan, Canada, the US and UK. Its big selection of content material contains top-flight soccer from the world’s hottest competitions – Bundesliga, English Premier League, J.League, LaLiga, Serie A, and the UEFA Champions League, along with the most important sports activities from all over the world – System 1, NFL, NBA, MotoGP and the UFC. DAZN is the one place for followers all over the world to observe each NFL match outdoors North America. Dazn is constructing the last word sports activities leisure enterprise the place followers from throughout the globe can watch, learn, wager, play, share, socialise, purchase tickets and merchandise, multi functional place, with one account, one pockets and on one app. For extra info on Dazn, our merchandise, folks, and efficiency, go to dazngroup.com

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