Le Méridien Pasadena Arcadia, a part of Aimbridge Hospitality, has embraced evolving buyer
preferences and technological developments by implementing IRIS’ mobile dining app, leading to a change of their F&B operations and visitor expertise.
IRIS, a number one supplier of digital F&B and visitor expertise platforms, was chosen by Le Méridien Pasadena Arcadia to offer company with a contemporary, digital F&B ordering expertise and maximise F&B orders from leisure and company company, particularly throughout peak occupancy.
With 233 lodge rooms and over 14,000 sq. ft of trendy occasion area, the four-star lodge has subsequently elevated F&B income by 24% year-on-year via IRIS’ cell eating app, with digital orders surging by 18%.
Tes Deregla, Director of Meals & Beverage at Le Méridien Pasadena Arcadia added, “Cellular eating isn’t solely time-saving for each company and employees, but in addition combines one of the best of each worlds when it comes to effectivity, customisation and comfort.
The digital ordering app has considerably elevated our F&B income and enhanced visitor satisfaction. The streamlined QR code course of and user-friendly app ensures swift and handy navigation for company – akin to UberEats, however with shorter wait occasions and a more energizing, superior culinary expertise!”
Dedicated to sustainability and streamlined assets, the lodge aimed for a paperless, environment friendly F&B ordering system. The cell eating app aligns with this imaginative and prescient, providing a contemporary, digital different to conventional paper menus, and empowering the lodge to allocate assets based mostly on demand, enhancing operational flexibility.
Graham Rushin, VP Gross sales and Advertising and marketing at IRIS commented, “Within the dynamic panorama of the hospitality trade, Le Méridien Pasadena Arcadia’s success story with IRIS’ cell eating app serves as an inspiring instance of how embracing expertise can revolutionise F&B operations, drive ancillary income, and elevate the general visitor expertise.
The seamless digital ordering expertise has grow to be a visitor favorite, making a win-win for each the lodge and their valued company.”
Visitor satisfaction and common spend has additionally improved. Company can now customise and personalise their orders, add messages to the chef and revel in a faster, extra correct supply with buyer wait occasions being halved. Company are extra comfy ordering on-line in their very own time, from the consolation of their very own units – they don’t really feel judged, they will order as a lot as they like and might add a spread of extra gadgets and condiments to their order thereby boosting spend.
It’s evident that company have readily adopted this streamlined strategy, taking advantage of the comfort supplied by digital ordering.
Learn extra on the IRIS and Le Méridien Pasadena Arcadia’s success story here.
For extra info on the lodge, please click on right here: Le Méridien Pasadena Arcadia
For extra info on IRIS or to guide an illustration, please click on here.